DIRECTIONS Violet Semi-permanent hair colour 100ml

Product Description:

DIRECTIONS Violet Semi-Permanent Hair Colour (100 ml) is a vibrant and striking hair dye that delivers a rich, true violet shade. This semi-permanent color is perfect for adding a bold and intense violet hue to your hair. The creamy formula provides even coverage and is designed to work best on pre-lightened or blonde hair. It conditions the hair while coloring, ensuring that your locks remain soft and shiny. Ideal for those who want to experiment with a vivid, long-lasting color without the commitment of permanent dye.

Benefits:

1. Intense Violet Shade: Adds a bold and vibrant violet color to your hair, creating a striking and fashionable look.
2. Semi-Permanent Formula: Provides temporary color that gradually fades, allowing for flexibility in your hair color choices.
3. Conditions Hair: Infused with conditioning agents that help keep hair soft, smooth, and hydrated during the coloring process.
4. Non-Damaging: Free from ammonia and peroxide, making it gentle on the hair and scalp.
5. Even Coverage: Ensures consistent color application from root to tip, with no streaks or patches.
6. Vegan-Friendly: Contains no animal-derived ingredients, suitable for vegan lifestyles.
7. Cruelty-Free: Not tested on animals, aligning with ethical beauty standards.

Ingredients:

1. Aqua (Water): Serves as the base of the formula, providing hydration to the hair.
2. Cetearyl Alcohol: Acts as an emulsifier, ensuring the dye is smooth and easy to apply.
3. Cetrimonium Chloride: Conditions the hair, improving manageability and softness.
4. Methylparaben: A preservative that helps extend the shelf life of the product.
5. Propylene Glycol: Helps retain moisture in the hair, preventing dryness.
6. Basic Violet 14: The primary coloring agent responsible for the vibrant violet hue.
7. Fragrance: Adds a pleasant scent to the hair, enhancing the coloring experience.

Features:

1. 100 ml Size: Provides enough product for multiple applications or touch-ups, depending on hair length and thickness.
2. Ideal for Pre-Lightened Hair: Works best on lightened or blonde hair, ensuring the most vibrant color payoff.
3. Ready-to-Use Formula: Does not require mixing with a developer, making application straightforward and convenient.
4. Customizable: Can be mixed with other Directions shades to create custom violet tones or blended with conditioner for a softer pastel effect.
5. Non-Flaking Formula: Designed to leave hair without flaking or residue, maintaining a clean look.
6. Quick Application: Creamy texture is easy to apply and spread, reducing application time.
7. Fades Gradually: Color fades over time, allowing you to switch up your look or return to your natural color easily.

Usage Instructions:

1. Prepare Hair: Ensure hair is clean, dry, and pre-lightened to a pale yellow or blonde for best results.
2. Wear Gloves: Use protective gloves to prevent staining your hands during application.
3. Apply Dye: Apply the violet color directly from the jar using a tint brush or applicator. Ensure even distribution from roots to ends.
4. Process for 15-30 Minutes: Allow the dye to process for 15-30 minutes, depending on the desired intensity of the color.
5. Rinse Thoroughly: Rinse hair with cool water until the water runs clear. Avoid shampooing immediately after coloring.
6. Condition: Apply a conditioner to help lock in moisture and enhance shine.
7. Maintain Color: Use sulfate-free shampoos and conditioners to preserve the color and maintain hair health.