DIRECTIONS Turquoise Semi-permanent hair colour 100ml

Product Description:

DIRECTIONS Turquoise Semi-Permanent Hair Colour (100 ml) is a vivid, eye-catching hair dye that provides a striking turquoise hue. This semi-permanent color is ideal for those looking to infuse their hair with a bright and refreshing turquoise shade. The creamy formula is designed to offer even application and conditioning benefits, ensuring your hair remains soft, smooth, and shiny while achieving a vibrant color. Best used on pre-lightened or blonde hair to ensure the most vivid and true-to-tone results, this color gradually fades, providing flexibility in maintaining or changing your hair color.

Benefits:

1. Bright Turquoise Shade: Delivers a vibrant turquoise color that makes a bold and distinctive statement.
2. Semi-Permanent Formula: Offers temporary color that fades gradually, allowing you to experiment with different shades or return to your natural color.
3. Conditioning Formula: Enriched with conditioning agents to keep hair soft, smooth, and well-hydrated during and after coloring.
4. Ammonia-Free: Gentle on hair and scalp, as it does not contain harsh chemicals like ammonia or peroxide.
5. Even Application: Ensures consistent color coverage from roots to ends, preventing uneven tones or streaks.
6. Vegan-Friendly: Free from animal-derived ingredients, making it suitable for vegan hair care routines.
7. Cruelty-Free: Not tested on animals, aligning with ethical beauty standards.

Ingredients:

1. Aqua (Water): Serves as the base of the formula, providing necessary hydration to the hair.
2. Cetearyl Alcohol: Functions as an emulsifier, ensuring the dye is smooth and easy to apply.
3. Cetrimonium Chloride: Conditions the hair, making it softer and more manageable.
4. Methylparaben: Acts as a preservative, extending the shelf life of the product.
5. Propylene Glycol: Helps retain moisture in the hair, preventing dryness.
6. Basic Blue 7: The primary pigment responsible for the vivid turquoise color.
7. Fragrance: Adds a pleasant scent to the product, enhancing the application experience.

Features:

1. 100 ml Size: Provides an ample amount of dye for multiple applications or touch-ups, depending on hair length and thickness.
2. Optimal for Pre-Lightened Hair: Works best on lightened or blonde hair, ensuring the brightest and most accurate turquoise shade.
3. Ready-to-Use Formula: Does not require mixing with a developer, making the application process straightforward and convenient.
4. Customizable Color: Can be mixed with other Directions shades or diluted with conditioner to create unique or softer pastel shades.
5. Non-Flaking: Designed to minimize flaking or residue, maintaining a clean and vibrant appearance.
6. Easy to Apply: The creamy texture makes application smooth and even, reducing the chance of uneven coloring.
7. Gradual Fading: Color fades gradually, allowing for easy transition to other colors or back to your natural shade.

Usage Instructions:

1. Prepare Hair: Ensure hair is clean, dry, and pre-lightened to a pale yellow or blonde for best results.
2. Wear Gloves: Use protective gloves to avoid staining your hands during the application.
3. Apply Dye: Using a tint brush or applicator, apply the turquoise dye evenly throughout your hair from roots to ends.
4. Processing Time: Leave the dye on for 15-30 minutes, depending on the depth of color you desire.
5. Rinse Thoroughly: Rinse hair with cool water until the water runs clear. Avoid using shampoo immediately after dyeing.
6. Condition: Apply conditioner to help seal in moisture and enhance shine.
7. Maintain Color: Use sulfate-free shampoos and conditioners to extend the color's lifespan and maintain hair health.