DIRECTIONS Pillarbox Red Semi-permanent hair colour 100ml

Product Description:

DIRECTIONS Pillarbox Red Semi-Permanent Hair Colour (100 ml) is a vibrant and intense red hair dye that delivers a bold and eye-catching pillarbox red shade. Known for its striking and vivid color, this semi-permanent dye is perfect for making a dramatic statement or adding a vibrant touch to your hair. The creamy, conditioning formula ensures even application and helps maintain hair softness and shine. Ideal for pre-lightened or blonde hair for the brightest results, it also works on darker hair for a rich tint. The color gradually fades, giving you the flexibility to refresh or change your look as desired.

Benefits:

1. Vibrant Pillarbox Red Shade: Provides a bright, intense red color that stands out and makes a bold statement.
2. Semi-Permanent Formula: Offers temporary color that gradually fades, allowing for easy changes in style or a return to your natural color.
3. Conditioning Effect: Infused with conditioning agents to keep hair soft, smooth, and hydrated during and after the dyeing process.
4. Ammonia-Free: Gentle on hair and scalp, free from harsh chemicals such as ammonia or peroxide.
5. Even Coverage: Ensures uniform application from roots to ends, preventing streaks and patchy color.
6. Vegan-Friendly: Contains no animal-derived ingredients, suitable for a vegan lifestyle.
7. Cruelty-Free: Not tested on animals, adhering to ethical beauty standards.

Ingredients:

1. Aqua (Water): Acts as the base of the formula, providing necessary moisture to the hair.
2. Cetearyl Alcohol: Functions as an emulsifier, ensuring the dye is smooth and easy to apply.
3. Cetrimonium Chloride: A conditioning agent that improves the softness and manageability of your hair.
4. Methylparaben: Preserves the product, extending its shelf life.
5. Propylene Glycol: Helps retain moisture in the hair, preventing dryness.
6. Basic Red 51: The primary pigment responsible for the vibrant pillarbox red color.
7. Basic Violet 2: Enhances the richness and depth of the red tone.

Features:

1. 100 ml Size: Provides enough dye for multiple applications or touch-ups, depending on hair length and thickness.
2. Best for Pre-Lightened Hair: Achieves the most vibrant and true-to-tone pillarbox red shade on pre-lightened or blonde hair.
3. Ready-to-Use: Requires no additional mixing with a developer, simplifying the application process.
4. Customizable Color: Can be mixed with other Directions shades or diluted with conditioner to create unique or softer tones.
5. Non-Flaking Formula: Designed to avoid flaking or residue, ensuring a clean and polished finish.
6. Easy Application: Creamy consistency allows for smooth and even application, minimizing the risk of uneven coloring.
7. Gradual Fading: The color fades gradually, allowing for a smooth transition to new shades or back to your natural hair color.

Usage Instructions:

1. Prepare Hair: Ensure hair is clean, dry, and pre-lightened to a pale blonde for the brightest pillarbox red results.
2. Wear Gloves: Protect your hands with gloves to avoid staining during the application.
3. Apply Dye: Use a tint brush or applicator to apply the Pillarbox Red dye evenly from roots to ends.
4. Processing Time: Leave the dye on for 15-30 minutes, depending on the desired intensity of the color.
5. Rinse Thoroughly: Rinse your hair with cool water until the water runs clear. Avoid shampooing immediately after dyeing.
6. Condition: Apply a conditioner to lock in moisture and enhance the shine of your newly colored hair.
7. Color Maintenance: Use sulfate-free shampoos and conditioners to extend the vibrancy and health of your pillarbox-red hair.