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New

Directions Bloodstone Hair Dye 88ml

*100% vegan-friendly and cruelty-free *Conditioning, cleansing formula for maximum shine *All Directions colours are inter-mixable to create a new shade

Regular price £4.49
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New Sale 10% OFF

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NEW10

Just use code NEW10 at checkout. This code is new customers only and cannot be used along other discounts/bundles/promotions.

New Sale 10% OFF

With the code

NEW10

Just use code NEW10 at checkout. This code is new customers only and cannot be used along other discounts/bundles/promotions.

This price is available for online purchase only . Not available in store.

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RETURNS

Please Note:

  • This applies to items purchased from this site only.
  • Goods must be unused and in their original packaging.
  • We only accept the return of opened items if they are faulty.
  • We are unable to process a refund or replacement unless we have the item back with us.
  • You have 14 days window from the day of receiving your delivery to initiate your return. Unfortunately, we won't be able to offer exchange or refund after that period.
  • The products must be returned in their original condition, including outer packaging, unused and in perfect saleable condition.
  • We use a dedicated portal to manage and track returns. Please contact our customer service team to request a returns authorisation number (RAN). Click here
  • Please do not send your packages without authorisation as these will be refused.
  • If you are returning items not due to defect, discrepancy or misdescription, postage costs for returning the item(s) will be borne by you.
  • We do not offer exchanges. You will need to place a new order and return your original for a refund.
  • Do not send your purchased items to the manufacturer. You must send the items to us at our return address. Kindly note our return address:

SHABA HAIR AND COSMETICS

112C HIGH STREET, WALTHAMSTOW

LONDON E17,7JY

See full Returns & Refund Policy

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Description

Directions Bloodstone is a deep, intense red shade with rich, jewel-toned depth, inspired by the bold and dramatic hues of natural gemstones. This colour delivers a striking, high-impact finish with warm crimson undertones that add vibrancy and shine to the hair.

The semi-permanent formula is designed with a conditioning cream base that helps keep hair feeling soft, smooth, and healthy-looking while enhancing colour. For the most vivid and true-to-tone results, apply to pre-lightened or blonde hair; on darker hair, it creates a subtle red tint with added depth.

Free from ammonia and peroxide, this gentle dye gradually fades with washing, making it ideal for experimenting with bold colour or refreshing your look.

Ingredients

Aqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (and) Cetearyl Alcohol, Ceteareth-20, Propylene Glycol, Citric Acid, Methylparaben, Formic Acid, Basic Brown 16, HC Blue No 15.

Features

Key Features

  • Shade: Deep crimson red (Bloodstone)
  • Size: 88ml
  • Semi-permanent formula
  • No ammonia or peroxide
  • Conditioning cream base
  • Best on pre-lightened hair
  • Vegan & cruelty-free
  • Blendable with other Directions shades

Description

Directions Bloodstone is a deep, intense red shade with rich, jewel-toned depth, inspired by the bold and dramatic hues of natural gemstones. This colour delivers a striking, high-impact finish with warm crimson undertones that add vibrancy and shine to the hair.

The semi-permanent formula is designed with a conditioning cream base that helps keep hair feeling soft, smooth, and healthy-looking while enhancing colour. For the most vivid and true-to-tone results, apply to pre-lightened or blonde hair; on darker hair, it creates a subtle red tint with added depth.

Free from ammonia and peroxide, this gentle dye gradually fades with washing, making it ideal for experimenting with bold colour or refreshing your look.

Ingredients

Aqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (and) Cetearyl Alcohol, Ceteareth-20, Propylene Glycol, Citric Acid, Methylparaben, Formic Acid, Basic Brown 16, HC Blue No 15.

Features

Key Features

  • Shade: Deep crimson red (Bloodstone)
  • Size: 88ml
  • Semi-permanent formula
  • No ammonia or peroxide
  • Conditioning cream base
  • Best on pre-lightened hair
  • Vegan & cruelty-free
  • Blendable with other Directions shades