{"title":"AS I AM BESTSELLERS","description":"","products":[{"product_id":"as-i-am-leave-in-conditioner","title":"As I Am Leave-In Conditioner 237ml\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Leave-In Conditioner - 8 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eNourish and Hydrate Your Curls\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eGive your curls the care they deserve with \u003cstrong\u003eAs I Am Leave-In Conditioner\u003c\/strong\u003e. This lightweight, creamy conditioner is specially formulated to nourish and hydrate your curls, leaving them soft, defined, and manageable. Enriched with natural ingredients, it helps to moisturize, detangle, and protect your curls from damage, leaving them looking and feeling their best.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrating:\u003c\/strong\u003e Infused with natural oils and extracts to hydrate and moisturize your curls, leaving them soft, smooth, and well-nourished.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Provides essential nutrients to your curls, promoting strong, healthy hair growth and preventing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangling:\u003c\/strong\u003e Helps to detangle and soften your curls, making them easier to manage and style.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProtective:\u003c\/strong\u003e Forms a protective barrier around your curls to shield them from environmental damage and heat styling.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Formula:\u003c\/strong\u003e Non-greasy and lightweight formula that won't weigh down your curls or leave them feeling greasy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, including curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurly Hair:\u003c\/strong\u003e Perfect for those with curly hair looking for lightweight hydration and conditioning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Use:\u003c\/strong\u003e Suitable for daily use to keep curls hydrated, soft, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangling:\u003c\/strong\u003e Ideal for those looking to detangle and soften their curls for easier styling.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply to Damp Hair:\u003c\/strong\u003e Start with clean, damp hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSection Hair:\u003c\/strong\u003e Divide your hair into sections to ensure even application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Leave-In Conditioner:\u003c\/strong\u003e Apply a small amount of the Leave-In Conditioner to each section, focusing on the lengths and ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangle:\u003c\/strong\u003e Use a wide-tooth comb or your fingers to detangle your hair and distribute the Leave-In Conditioner evenly.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using heat styling tools.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefresh as Needed:\u003c\/strong\u003e Use a small amount of product to refresh curls between wash days.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrating:\u003c\/strong\u003e Infused with natural oils and extracts to hydrate and moisturize your curls, leaving them soft, smooth, and well-nourished.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Provides essential nutrients to your curls, promoting strong, healthy hair growth and preventing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangling:\u003c\/strong\u003e Helps to detangle and soften your curls, making them easier to manage and style.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProtective:\u003c\/strong\u003e Forms a protective barrier around your curls to shield them from environmental damage and heat styling.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Formula:\u003c\/strong\u003e Non-greasy and lightweight formula that won't weigh down your curls or leave them feeling greasy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, providing hydration and conditioning for curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e Formulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"8 oz","offer_id":49099653218646,"sku":"AS-CON-2011","price":8.49,"currency_code":"GBP","in_stock":true},{"title":"3 oz","offer_id":49099653251414,"sku":"","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/e1ajlfiucpktqriou5ggjxl40l2u_jpg.webp?v=1768047291"},{"product_id":"as-i-am-curl-clarity-shampoo","title":"As I Am Classic Curl Clarity Sulfate Free Shampoo 237ml\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Curl Clarity Shampoo - 8 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eGentle Cleansing for Vibrant, Healthy Curls\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRevitalize your curls with \u003cstrong\u003eAs I Am Curl Clarity Shampoo\u003c\/strong\u003e. This sulfate-free shampoo is specially formulated to gently cleanse your curls without stripping away natural oils, leaving them vibrant, bouncy, and full of life. Enriched with natural ingredients, it helps to remove product buildup, excess oil, and impurities, while nourishing and hydrating your curls from root to tip.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing:\u003c\/strong\u003e Sulfate-free formula that cleanses your curls without stripping away natural oils, leaving them soft, clean, and vibrant.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infused with natural oils and extracts to nourish and hydrate your curls, promoting healthy hair growth and preventing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRemoves Buildup:\u003c\/strong\u003e Helps to remove product buildup, excess oil, and impurities, leaving your curls feeling fresh and revitalized.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Curl Definition:\u003c\/strong\u003e Helps to define and enhance your natural curl pattern, leaving curls beautifully textured and bouncy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefreshes and Revitalizes:\u003c\/strong\u003e Leaves your curls feeling refreshed, revitalized, and ready for styling.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, including curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurly Hair:\u003c\/strong\u003e Perfect for those with curly hair looking for a gentle, sulfate-free shampoo option.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRemoving Buildup:\u003c\/strong\u003e Ideal for those seeking to remove product buildup, excess oil, and impurities from their curls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhancing Curl Definition:\u003c\/strong\u003e Suitable for those looking to define and enhance their natural curl pattern.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eWet Hair:\u003c\/strong\u003e Thoroughly wet your hair with warm water.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Shampoo:\u003c\/strong\u003e Apply a generous amount of the Curl Clarity Shampoo to your palms and distribute evenly through your hair, focusing on the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMassage In:\u003c\/strong\u003e Use your fingertips to massage the shampoo into your scalp, working up a gentle lather.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse Thoroughly:\u003c\/strong\u003e Rinse the shampoo out of your hair with warm water, ensuring all product is washed away.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFollow with Conditioner:\u003c\/strong\u003e For best results, follow up with your favorite conditioner from the As I Am range.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing:\u003c\/strong\u003e Sulfate-free formula that cleanses your curls without stripping away natural oils, leaving them soft, clean, and vibrant.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infused with natural oils and extracts to nourish and hydrate your curls, promoting healthy hair growth and preventing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRemoves Buildup:\u003c\/strong\u003e Helps to remove product buildup, excess oil, and impurities, leaving your curls feeling fresh and revitalized.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Curl Definition:\u003c\/strong\u003e Defines and enhances your natural curl pattern, leaving curls beautifully textured and bouncy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefreshes and Revitalizes:\u003c\/strong\u003e Leaves your curls feeling refreshed, revitalized, and ready for styling.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, providing gentle cleansing and hydration for curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e Formulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189452456278,"sku":"AIM-SHO-2004","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9554.jpg?v=1769214216"},{"product_id":"as-i-am-coconut-cowash","title":"As I Am Coconut Cowash 454g\/16oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Coconut CoWash - 16 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eGentle Cleansing and Conditioning for Your Curls\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePamper your curls with \u003cstrong\u003eAs I Am Coconut CoWash\u003c\/strong\u003e. This luxurious cleansing conditioner is specially formulated to gently cleanse and condition your curls without stripping away natural oils. Infused with coconut oil and other nourishing ingredients, it helps to hydrate, detangle, and soften your curls, leaving them feeling refreshed, revitalized, and full of bounce.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCleanses and Conditions:\u003c\/strong\u003e Acts as both a cleanser and conditioner, providing gentle cleansing without stripping away natural oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrating:\u003c\/strong\u003e Infused with coconut oil to hydrate and moisturize your curls, leaving them soft, smooth, and well-nourished.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangling:\u003c\/strong\u003e Helps to detangle and soften your curls, making them easier to manage and style.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Formula:\u003c\/strong\u003e Non-greasy and lightweight formula that won't weigh down your curls or leave them feeling greasy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefreshes and Revitalizes:\u003c\/strong\u003e Leaves your curls feeling refreshed, revitalized, and full of bounce.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, including curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurly Hair:\u003c\/strong\u003e Perfect for those with curly hair looking for a gentle cleansing and conditioning option.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry, Dehydrated Curls:\u003c\/strong\u003e Ideal for those seeking to hydrate and moisturize their curls without stripping away natural oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangling:\u003c\/strong\u003e Suitable for those looking to detangle and soften their curls for easier styling.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eWet Hair:\u003c\/strong\u003e Thoroughly wet your hair with warm water.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply CoWash:\u003c\/strong\u003e Apply a generous amount of the Coconut CoWash to your palms and distribute evenly through your hair, focusing on the scalp and lengths.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMassage In:\u003c\/strong\u003e Use your fingertips to massage the CoWash into your scalp, working up a gentle lather.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangle:\u003c\/strong\u003e Use a wide-tooth comb or your fingers to detangle your hair and distribute the CoWash evenly.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse Thoroughly:\u003c\/strong\u003e Rinse the CoWash out of your hair with warm water, ensuring all product is washed away.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFollow with Conditioner:\u003c\/strong\u003e For additional hydration and conditioning, follow up with your favorite conditioner from the As I Am range.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing:\u003c\/strong\u003e Acts as both a cleanser and conditioner, providing gentle cleansing without stripping away natural oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrating:\u003c\/strong\u003e Infused with coconut oil to hydrate and moisturize your curls, leaving them soft, smooth, and well-nourished.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangling:\u003c\/strong\u003e Helps to detangle and soften your curls, making them easier to manage and style.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Formula:\u003c\/strong\u003e Non-greasy and lightweight formula that won't weigh down your curls or leave them feeling greasy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefreshes and Revitalizes:\u003c\/strong\u003e Leaves your curls feeling refreshed, revitalized, and full of bounce.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, providing gentle cleansing and conditioning for curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e Formulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":49099577360726,"sku":"AS2141","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9557.jpg?v=1768047389"},{"product_id":"as-i-am-doublebutter-cream","title":"AS I AM DoubleButter Cream 227g\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003ch1 data-uw-rm-heading=\"level\" aria-level=\"2\" role=\"heading\"\u003e\n\u003cspan\u003eLavish Your Curls with Moisture\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h1\u003e\n\u003ch3\u003eAs I Am DoubleButter Cream\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eIntense Moisture and Nourishment for Your Curls\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRevitalize your curls with \u003cstrong\u003eAs I Am DoubleButter Cream\u003c\/strong\u003e. This luxurious cream is specially formulated to provide intense moisture and nourishment to dry, thirsty curls, leaving them soft, defined, and full of life. Infused with a rich blend of natural butters and oils, it helps to seal in moisture, enhance curl definition, and promote overall hair health.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntense Moisture:\u003c\/strong\u003e Formulated with shea butter, cocoa butter, and other natural oils to provide deep hydration to dry, thirsty curls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infuses the hair with essential nutrients, promoting strong, healthy hair growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Curl Definition:\u003c\/strong\u003e Helps to define and enhance natural curl patterns, leaving curls soft, smooth, and well-defined.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSeals in Moisture:\u003c\/strong\u003e Creates a protective barrier to seal in moisture and prevent dryness and breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoftens and Smooths:\u003c\/strong\u003e Leaves hair feeling soft, smooth, and manageable, with reduced frizz and tangles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, including curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry, Thirsty Curls:\u003c\/strong\u003e Perfect for those with dry, dehydrated curls in need of intense moisture and nourishment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhancing Curl Definition:\u003c\/strong\u003e Ideal for those seeking to define and enhance their natural curl pattern.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Moisturizing:\u003c\/strong\u003e Suitable for daily use to keep curls hydrated, soft, and manageable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply to Damp Hair:\u003c\/strong\u003e Start with clean, damp hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSection Hair:\u003c\/strong\u003e Divide your hair into sections to ensure even application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Cream:\u003c\/strong\u003e Apply a generous amount of the DoubleButter Cream to each section, focusing on the ends and areas prone to dryness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth and Style:\u003c\/strong\u003e Use your fingers or a wide-tooth comb to distribute the cream evenly through your hair, smoothing it in from roots to ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using heat styling tools.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefresh as Needed:\u003c\/strong\u003e Use a small amount of cream to refresh curls between wash days.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntense Moisture:\u003c\/strong\u003e Provides deep hydration to dry, thirsty curls, leaving them soft, smooth, and well-nourished.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infuses the hair with essential nutrients, promoting strong, healthy hair growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Curl Definition:\u003c\/strong\u003e Defines and enhances natural curl patterns, leaving curls beautifully defined and bouncy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSeals in Moisture:\u003c\/strong\u003e Creates a protective barrier to seal in moisture and prevent dryness and breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoftens and Smooths:\u003c\/strong\u003e Leaves hair feeling soft, smooth, and manageable, with reduced frizz and tangles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, providing intense moisture and nourishment for curls, coils, and kinks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e Formulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c\/div\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189514649942,"sku":null,"price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/images_8d7119b1-dee7-4af6-ae2c-556a2f09306a.avif?v=1770804914"},{"product_id":"as-i-am-moisture-milk","title":"As I Am Moisture Milk 237ml\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Moisture Milk - 8 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eHydrate and Nourish Your Curls\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eGive your curls the moisture they crave with \u003cstrong\u003eAs I Am Moisture Milk\u003c\/strong\u003e. This lightweight yet deeply hydrating leave-in conditioner is specially formulated to infuse your curls with moisture and nourishment, leaving them soft, defined, and manageable. Enriched with a blend of natural ingredients, it helps to revive dry, thirsty curls and promote healthy hair growth.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntense Hydration:\u003c\/strong\u003e Formulated with coconut oil, shea butter, and other natural ingredients to provide intense hydration to dry, thirsty curls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infuses the hair with essential nutrients, promoting strong, healthy hair growth and preventing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoftens and Smooths:\u003c\/strong\u003e Leaves hair feeling soft, smooth, and manageable, with reduced frizz and tangles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Curl Definition:\u003c\/strong\u003e Helps to define and enhance natural curl patterns, leaving curls beautifully defined and bouncy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Formula:\u003c\/strong\u003e Non-greasy and easily absorbed, suitable for daily use without weighing hair down.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, including curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry, Thirsty Curls:\u003c\/strong\u003e Perfect for those with dry, dehydrated curls in need of intense moisture and nourishment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Moisturizing:\u003c\/strong\u003e Suitable for daily use to keep curls hydrated, soft, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhancing Curl Definition:\u003c\/strong\u003e Ideal for those seeking to define and enhance their natural curl pattern.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply to Damp Hair:\u003c\/strong\u003e Start with clean, damp hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSection Hair:\u003c\/strong\u003e Divide your hair into sections to ensure even application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Moisture Milk:\u003c\/strong\u003e Apply a small amount of the Moisture Milk to each section, focusing on the ends and areas prone to dryness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth and Style:\u003c\/strong\u003e Use your fingers or a wide-tooth comb to distribute the product evenly through your hair, smoothing it in from roots to ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using heat styling tools.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefresh as Needed:\u003c\/strong\u003e Use a small amount of product to refresh curls between wash days.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntense Hydration:\u003c\/strong\u003e Provides deep hydration to dry, thirsty curls, leaving them soft, smooth, and well-nourished.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infuses the hair with essential nutrients, promoting strong, healthy hair growth and preventing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoftens and Smooths:\u003c\/strong\u003e Leaves hair feeling soft, smooth, and manageable, with reduced frizz and tangles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Curl Definition:\u003c\/strong\u003e Defines and enhances natural curl patterns, leaving curls beautifully defined and bouncy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Formula:\u003c\/strong\u003e Non-greasy and easily absorbed, suitable for daily use without weighing hair down.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, providing intense moisture and nourishment for curls, coils, and kinks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e Formulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189545681238,"sku":"","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/As-I-Am-Classic-Coconut-Moisture-Milk-Daily-Hair-Revitalizer-Lotion-8-oz_59c7abbd-783e-4c9f-b35e-bd0f69b85aa6_17fc944a71d9d57bb7802f1cfd19aff5_jpeg.webp?v=1701709146"},{"product_id":"as-i-am-rice-water-spray","title":"As I Am Rice Water Spray for Strength \u0026 Length Retention 473ml\/16oz","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eDescription\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-description\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003eA moisturizing and strengthening spray for healthy looking hair. Made with Forbidden Black Rice Water, Biotin, Saw Palmetto, Inositol, and Ceramide. As I Am Rice Water uses sub-micron technology for stronger hair. Locks moisture into the scalp and hair. Improves the scalp’s protective barrier. Also contains Betaine, Copper Tripeptide, Inositol, and Beta-Sitosterol. Inspired by Yao Women in China, who use Black Rice Water as a part of their daily hair growth routine. For All Hair Types.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eMoisturizes hair up to 30%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eStrengthens hair up to 123%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eEases wet combing up to 31%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eImproves wet detangling up to 57%\u003c\/strong\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eBenefits\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-1\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cul\u003e\n\u003cli\u003eLocks moisture into the scalp and hair\u003c\/li\u003e\n\u003cli\u003eImproves the scalp’s protective barrier\u003c\/li\u003e\n\u003cli\u003eContinues to improve strength with regular use\u003c\/li\u003e\n\u003cli\u003eEases both wet and dry combing\u003c\/li\u003e\n\u003cli\u003eGreat for Wash n Go’s \u0026amp; Twist Outs\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eHow To Use\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-3\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cul\u003e\n\u003cli\u003eShake before use and spray.\u003c\/li\u003e\n\u003cli\u003eUse daily to rinse shampoo, conditioner, or stylers from hair. A shower water substitute.\u003c\/li\u003e\n\u003cli\u003eSpray and gently massage into scalp twice a day.\u003c\/li\u003e\n\u003cli\u003eUse several times daily to refresh and rehydrate dry hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eIngredients\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-2\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003eAqua\/Water\/Eau, Betaine, Oryza Sativa (Rice) Extract, Serenoa Serrulata Fruit Extract, Phytosterols, Ceramide Np, Copper Tripeptide-1, Biotin, Helianthus Annuus (Sunflower) Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Inositol, Glycerin, Polyglyceryl-3 Betainate Acetate, Cocamidopropyl Betaine, Peg-100 Stearate, Sodium Chloride, Citric Acid, 1,2-Hexanediol, Ethylhexylglycerin, Potassium Sorbate, Sodium Benzoate.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189607219542,"sku":"AIM-STY-5131","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9565.webp?v=1698862023"},{"product_id":"as-i-am-jamaican-black-castor-oil-water","title":"As I Am Restore \u0026 Repair Jamaican Black Castor Oil Water for Strength \u0026 Moisture  473ml\/16oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Jamaican Black Castor Oil Water - 16 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eHydrate and Revitalize Your Curls\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eExperience the refreshing hydration of \u003cstrong\u003eAs I Am Jamaican Black Castor Oil Water\u003c\/strong\u003e. This lightweight, moisturizing spray is formulated to instantly hydrate and revitalize your curls, leaving them soft, defined, and full of life. Infused with pure Jamaican Black Castor Oil, it provides the perfect pick-me-up for dry, thirsty curls, helping them to look their best every day.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eJamaican Black Castor Oil Infusion:\u003c\/strong\u003e Known for its nourishing and growth-promoting properties, this key ingredient helps to hydrate and strengthen hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInstant Hydration:\u003c\/strong\u003e Provides immediate moisture, leaving curls soft, smooth, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRevitalizes Curls:\u003c\/strong\u003e Refreshes and revives curls, enhancing their natural shape and bounce.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Frizz:\u003c\/strong\u003e Helps to smooth the hair cuticle, reducing frizz and enhancing shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Formula:\u003c\/strong\u003e Non-greasy and easily absorbed, suitable for daily use without weighing hair down.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e Committed to ethical beauty standards, this water is vegan and not tested on animals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurly and Coily Hair:\u003c\/strong\u003e Perfect for those with natural curls and coils looking to hydrate and refresh their hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Use:\u003c\/strong\u003e Ideal for daily use to maintain hydration and manageability.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefresh Between Washes:\u003c\/strong\u003e Great for refreshing curls on non-wash days to keep them looking their best.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eShake Well:\u003c\/strong\u003e Shake the bottle well before use to ensure all ingredients are properly mixed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpray Liberally:\u003c\/strong\u003e Spray the water onto your hair, focusing on areas that need hydration or definition.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using a diffuser.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefresh as Needed:\u003c\/strong\u003e Use throughout the day to refresh and revive curls.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eInstant Hydration:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eProvides immediate moisture, leaving curls soft, smooth, and manageable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRevitalizes Curls:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eRefreshes and revives curls, enhancing their natural shape and bounce.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Frizz:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eHelps to smooth the hair cuticle, reducing frizz and enhancing shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Formula:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eNon-greasy and easily absorbed, suitable for daily use without weighing hair down.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Hair Types:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eIdeal for curly and coily hair, providing instant hydration and refreshment.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFormulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEthical hair care that aligns with vegan and cruelty-free standards.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189621735766,"sku":"AIM-STY-5408","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/as-i-am-restore-repair-jamaican-black-castor-oil-water-for-damaged-hair-473ml-p30761-80995_image_jpg.webp?v=1768047491"},{"product_id":"as-i-am-jamaican-black-castor-oil-leave-in-conditioner","title":"As I Am Restore \u0026 Repair Jamaican Black Castor Oil Leave-In Conditioner for Strength \u0026 Repair  237ml\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Jamaican Black Castor Oil Leave-In Conditioner - 8 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eLong-Lasting Moisture and Strength\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNourish and fortify your hair with the \u003cstrong\u003eAs I Am Jamaican Black Castor Oil Leave-In Conditioner\u003c\/strong\u003e. This lightweight yet deeply hydrating leave-in conditioner is designed to provide long-lasting moisture, enhance hair strength, and improve manageability. Enriched with pure Jamaican Black Castor Oil, it offers the perfect balance of hydration and protection to keep your hair looking and feeling its best all day long.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eJamaican Black Castor Oil Infusion:\u003c\/strong\u003e Known for its growth-promoting and strengthening properties, this powerful ingredient nourishes the hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-Lasting Moisture:\u003c\/strong\u003e Provides continuous hydration, keeping hair soft and manageable throughout the day.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e Helps to fortify hair, reducing breakage and split ends, and promoting healthier hair growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Manageability:\u003c\/strong\u003e Makes detangling easier and enhances overall hair manageability, reducing frizz and improving smoothness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Formula:\u003c\/strong\u003e Non-greasy and easily absorbed, suitable for daily use without weighing hair down.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e Committed to ethical beauty standards, this leave-in conditioner is vegan and not tested on animals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll Hair Types:\u003c\/strong\u003e Particularly beneficial for dry, damaged, and textured hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Use:\u003c\/strong\u003e Perfect for regular use to maintain hydration and manageability.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProtective Styling:\u003c\/strong\u003e Great for use before styling to provide added protection and smoothness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eCleanse Hair:\u003c\/strong\u003e Start with clean, damp hair. For best results, use As I Am Jamaican Black Castor Oil \u003ca href=\"https:\/\/shabacosmetics.com\/collections\/as-i-am-jamaican-black-castor-collection\/products\/as-i-am-jamaican-black-castor-oil-shampoo\"\u003eShampoo\u003c\/a\u003e and \u003ca href=\"https:\/\/shabacosmetics.com\/collections\/as-i-am-jamaican-black-castor-collection\/products\/as-i-am-jamaican-black-castor-oil-conditioner\"\u003eConditioner.\u003c\/a\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Generously:\u003c\/strong\u003e Apply a small amount of leave-in conditioner to your palms and distribute evenly through your hair, focusing on the ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDistribute Evenly:\u003c\/strong\u003e Use a wide-tooth comb or fingers to ensure the product is evenly distributed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual. Do not rinse out.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eProvides long-lasting moisture, keeping hair soft, smooth, and manageable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens and Protects:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFortifies hair strands, reducing breakage and split ends, and enhancing overall hair health.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Hair Growth:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eInfused with Jamaican Black Castor Oil, known for its ability to stimulate hair growth and improve hair thickness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Manageability:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eMakes detangling easier, reducing hair stress and breakage during combing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Frizz:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eSmooths the hair cuticle, reducing frizz and enhancing shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Hair Types:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eLightweight formula works well for all hair types, including natural, curly, coily, and chemically-treated hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFormulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEthical hair care that aligns with vegan and cruelty-free standards.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189643460950,"sku":"AIM-CON-5378","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9579.webp?v=1698862814"},{"product_id":"as-i-am-jamaican-black-castor-oil-co-wash","title":"As I Am Restore \u0026 Repair Jamaican Black Castor Oil CoWash Cleansing Conditioner  454g\/16oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Jamaican Black Castor Oil Co-Wash - 16 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eCleanse, Condition, and Nourish in One Step\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eExperience the ultimate in hair care convenience with the \u003cstrong\u003eAs I Am Jamaican Black Castor Oil Co-Wash\u003c\/strong\u003e. This all-in-one cleansing conditioner is formulated to gently cleanse while providing deep conditioning and nourishment to your hair. Infused with pure Jamaican Black Castor Oil, it is perfect for maintaining healthy, hydrated, and strong hair without the need for a separate shampoo and conditioner.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eJamaican Black Castor Oil Enriched:\u003c\/strong\u003e Known for its powerful nourishing and growth-promoting properties, this ingredient helps to strengthen hair and promote healthy scalp conditions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing:\u003c\/strong\u003e Effectively removes dirt, impurities, and product buildup without stripping your hair of its natural oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Conditioning:\u003c\/strong\u003e Provides intense moisture and conditioning to leave hair soft, smooth, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e Fortifies hair strands, reducing breakage and split ends, and promoting overall hair health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Elasticity:\u003c\/strong\u003e Enhances hair elasticity, making it more resilient and less prone to breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Free from harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e Committed to ethical beauty standards, this co-wash is vegan and not tested on animals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll Hair Types:\u003c\/strong\u003e Particularly beneficial for curly, coily, and textured hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrequent Use:\u003c\/strong\u003e Gentle enough for regular use to keep hair clean, hydrated, and healthy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSimplified Hair Care:\u003c\/strong\u003e Ideal for those looking for a convenient, all-in-one cleansing and conditioning solution.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eWet Hair Thoroughly:\u003c\/strong\u003e Ensure hair is completely saturated with water.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Generously:\u003c\/strong\u003e Apply a generous amount of co-wash to your scalp and hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMassage Gently:\u003c\/strong\u003e Use your fingertips to massage the product into your scalp and work it through to the ends of your hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDistribute Evenly:\u003c\/strong\u003e Use a wide-tooth comb or fingers to ensure the product is evenly distributed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse Thoroughly:\u003c\/strong\u003e Rinse out completely with warm water, ensuring all product is washed away.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRepeat if Necessary:\u003c\/strong\u003e If needed, repeat the process for additional cleansing and conditioning.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eConvenient All-in-One:\u003c\/strong\u003e Combines cleansing and conditioning in one step, saving time and effort in your hair care routine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eProvides intense moisture, leaving hair soft, smooth, and manageable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFortifies hair strands, reducing breakage and split ends, promoting healthier hair growth.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Elasticity:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEnhances hair elasticity, making it more resilient and less prone to breakage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Frizz:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eHelps to smooth the hair cuticle, reducing frizz and enhancing shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Hair Types:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eIdeal for curly, coily, and textured hair, providing the right amount of moisture and definition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFormulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEthical hair care that aligns with vegan and cruelty-free standards.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189649424726,"sku":"AIM-CON-0136","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9581.webp?v=1698862960"},{"product_id":"as-i-am-jamaican-black-castor-oil-smoothie","title":"As I Am Restore \u0026 Repair Jamaican Black Castor Oil Smoothie 454g\/16oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Jamaican Black Castor Oil Smoothie - 16 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eDefine, Hydrate, and Nourish Your Curls\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTransform your curls with the luxurious \u003cstrong\u003eAs I Am Jamaican Black Castor Oil Smoothie\u003c\/strong\u003e. This rich, creamy formula is designed to define and enhance your natural curl pattern while providing deep hydration and nourishment. Infused with pure Jamaican Black Castor Oil, this smoothie is perfect for achieving soft, bouncy, and healthy-looking curls.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eJamaican Black Castor Oil Enriched:\u003c\/strong\u003e Renowned for its strengthening and growth-promoting properties, this ingredient nourishes both hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDefines Curls:\u003c\/strong\u003e Enhances and defines your natural curl pattern, leaving your curls well-defined and frizz-free.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e Provides intense moisture to keep curls soft, manageable, and shiny.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Breakage:\u003c\/strong\u003e Fortifies hair strands, reducing breakage and split ends, and promoting overall hair health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Elasticity:\u003c\/strong\u003e Enhances hair elasticity, making curls more resilient and less prone to breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Free from harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e Committed to ethical beauty standards, this smoothie is vegan and not tested on animals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurly and Coily Hair:\u003c\/strong\u003e Perfect for those with natural curls and coils looking to enhance their curl pattern.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Styling:\u003c\/strong\u003e Ideal for regular use to maintain well-defined, hydrated, and healthy curls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrizz Control:\u003c\/strong\u003e Great for taming frizz and keeping curls smooth and manageable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eCleanse Hair:\u003c\/strong\u003e Start with clean, damp hair. For best results, use As I Am Jamaican Black Castor Oil \u003ca href=\"https:\/\/shabacosmetics.com\/collections\/as-i-am-jamaican-black-castor-collection\/products\/as-i-am-jamaican-black-castor-oil-shampoo\"\u003eShampoo\u003c\/a\u003e and \u003ca href=\"https:\/\/shabacosmetics.com\/collections\/as-i-am-jamaican-black-castor-collection\/products\/as-i-am-jamaican-black-castor-oil-conditioner\"\u003eConditioner.\u003c\/a\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Generously:\u003c\/strong\u003e Apply a generous amount of the smoothie to your palms and distribute evenly through your hair, focusing on the ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDistribute Evenly:\u003c\/strong\u003e Use fingers or a wide-tooth comb to ensure the product is evenly distributed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using a diffuser. Do not rinse out.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurl Definition:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEnhances and defines natural curls, leaving them well-formed and frizz-free.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eProvides intense moisture, keeping curls soft, smooth, and shiny.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFortifies hair strands, reducing breakage and split ends, promoting healthier hair growth.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Elasticity:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEnhances hair elasticity, making curls more resilient and less prone to breakage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Frizz:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eHelps to smooth the hair cuticle, reducing frizz and enhancing shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Curl Types:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eIdeal for curly and coily hair, providing the right amount of moisture and definition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFormulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEthical hair care that aligns with vegan and cruelty-free standards.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189656142166,"sku":"AS-CON-5415","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9585.webp?v=1698863199"},{"product_id":"as-i-am-jamaican-black-castor-oil-curling-creme","title":"As I Am Restore \u0026 Repair Jamaican Black Castor Oil Curling Creme 227g\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Jamaican Black Castor Oil Curling Creme - 8 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eDefine, Hydrate, and Nourish Your Curls\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eUnlock the full potential of your curls with the \u003cstrong\u003eAs I Am Jamaican Black Castor Oil Curling Creme\u003c\/strong\u003e. This rich, hydrating formula is designed to define and enhance your natural curls while providing deep nourishment and moisture. Infused with pure Jamaican Black Castor Oil, this curling creme ensures your curls are beautifully defined, frizz-free, and healthy-looking.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eJamaican Black Castor Oil Enriched:\u003c\/strong\u003e Known for its strengthening and growth-promoting properties, this powerful ingredient nourishes both hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDefines Curls:\u003c\/strong\u003e Enhances and defines your natural curl pattern, leaving your curls well-defined and bouncy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e Provides intense moisture to keep curls soft, manageable, and frizz-free.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e Fortifies hair strands, reducing breakage and split ends, and promoting overall hair health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Elasticity:\u003c\/strong\u003e Enhances hair elasticity, making curls more resilient and less prone to breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Free from harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e Committed to ethical beauty standards, this curling creme is vegan and not tested on animals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurly and Coily Hair:\u003c\/strong\u003e Perfect for those with natural curls and coils looking to enhance their curl pattern.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Styling:\u003c\/strong\u003e Ideal for regular use to maintain well-defined, hydrated, and healthy curls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrizz Control:\u003c\/strong\u003e Great for taming frizz and keeping curls smooth and manageable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eCleanse and Condition:\u003c\/strong\u003e Start with clean, damp hair. For best results, use As I Am Jamaican Black Castor Oil Shampoo and Conditioner.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Generously:\u003c\/strong\u003e Apply a small amount of curling creme to your palms and distribute evenly through your hair, focusing on the ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDistribute Evenly:\u003c\/strong\u003e Use fingers or a wide-tooth comb to ensure the product is evenly distributed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using a diffuser. Do not rinse out.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefresh as Needed:\u003c\/strong\u003e Apply a small amount to dry hair to refresh curls between washes.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurl Definition:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEnhances and defines natural curls, leaving them well-formed and frizz-free.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eProvides intense moisture, keeping curls soft, smooth, and shiny.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFortifies hair strands, reducing breakage and split ends, promoting healthier hair growth.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Elasticity:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEnhances hair elasticity, making curls more resilient and less prone to breakage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Frizz:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eHelps to smooth the hair cuticle, reducing frizz and enhancing shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Curl Types:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eIdeal for curly and coily hair, providing the right amount of moisture and definition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFormulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEthical hair care that aligns with vegan and cruelty-free standards.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189659681110,"sku":"AIM-STY-5385","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9589.webp?v=1698863325"},{"product_id":"as-i-am-dry-itchy-scalp-care-shampoo","title":"As I Am Dry \u0026 Itchy Scalp Care Soothing Shampoo with Olive Tea Tree \u0026 Peppermint Oils 355ml\/12oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Dry \u0026amp; Itchy Scalp Care Shampoo - 12 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eSoothe and Nourish Your Scalp\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTreat your scalp to the soothing care it deserves with \u003cstrong\u003eAs I Am Dry \u0026amp; Itchy Scalp Care Shampoo\u003c\/strong\u003e. Formulated with a blend of natural ingredients, this shampoo effectively cleanses the scalp while providing relief from dryness and itchiness. With regular use, it helps to restore scalp health, leaving your hair feeling refreshed and revitalized.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoothing Formula:\u003c\/strong\u003e Contains a blend of natural ingredients, including tea tree oil and olive oil, to soothe and calm the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRelieves Dryness and Itchiness:\u003c\/strong\u003e Helps to alleviate dryness and itchiness associated with scalp conditions such as dandruff and eczema.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing:\u003c\/strong\u003e Effectively removes dirt, oil, and product buildup without stripping the scalp of its natural oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisturizing:\u003c\/strong\u003e Infuses the scalp with moisture, leaving it feeling hydrated and nourished.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePromotes Scalp Health:\u003c\/strong\u003e With regular use, helps to maintain a healthy scalp environment, reducing the risk of scalp irritation and discomfort.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate-Free:\u003c\/strong\u003e Formulated without sulfates, which can be drying and irritating to the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIdeal for All Hair Types:\u003c\/strong\u003e Suitable for all hair types, including curly, coily, and straight hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry, Itchy Scalp:\u003c\/strong\u003e Perfect for those experiencing scalp dryness, itchiness, and discomfort.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDandruff and Scalp Conditions:\u003c\/strong\u003e Effective in managing dandruff and other scalp conditions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing:\u003c\/strong\u003e Ideal for those seeking a gentle yet effective shampoo for regular use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eWet Hair:\u003c\/strong\u003e Thoroughly wet your hair with warm water.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Shampoo:\u003c\/strong\u003e Apply a generous amount of the Dry \u0026amp; Itchy Scalp Care Shampoo to your scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMassage Gently:\u003c\/strong\u003e Use your fingertips to massage the shampoo into your scalp, working up a lather.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse Thoroughly:\u003c\/strong\u003e Rinse the shampoo out of your hair with warm water, ensuring all product is washed away.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFollow with Conditioner:\u003c\/strong\u003e For best results, follow up with a \u003ca href=\"https:\/\/shabacosmetics.com\/collections\/as-i-am-dry-itchy-scal-collection\/products\/as-i-am-dry-itchy-scalp-care-conditioner\"\u003econditioner\u003c\/a\u003e from the As I Am range.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoothes Scalp:\u003c\/strong\u003e Contains soothing ingredients like tea tree oil and olive oil to calm and relieve scalp discomfort.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRelieves Dryness and Itchiness:\u003c\/strong\u003e Helps to alleviate dryness and itchiness associated with scalp conditions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGently Cleanses:\u003c\/strong\u003e Effectively removes dirt and buildup without stripping the scalp of its natural oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisturizes Scalp:\u003c\/strong\u003e Infuses the scalp with moisture, leaving it feeling hydrated and nourished.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePromotes Scalp Health:\u003c\/strong\u003e Helps to maintain a healthy scalp environment, reducing the risk of irritation and discomfort.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate-Free Formula:\u003c\/strong\u003e Gentle on the scalp and hair, suitable for regular use without causing dryness or irritation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIdeal for All Hair Types:\u003c\/strong\u003e Suitable for all hair types, providing relief and care for dry and itchy scalps.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189694218582,"sku":"AIM-SHO-5309","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9597.jpg?v=1698863778"},{"product_id":"as-i-am-dry-itchy-scalp-care-co-wash","title":"As I Am Dry \u0026 Itchy Scalp Care Co-Wash with Olive \u0026 Tea Tree Oils 454g\/16oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Dry \u0026amp; Itchy Scalp Care Co-Wash - 16 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eGentle Cleansing and Soothing Relief for Your Scalp\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTreat your scalp with the care it deserves using \u003cstrong\u003eAs I Am Dry \u0026amp; Itchy Scalp Care Co-Wash\u003c\/strong\u003e. This gentle cleansing conditioner is specially formulated to provide relief for dry, itchy scalps while nourishing and hydrating your hair. With a blend of soothing ingredients, it effectively removes dirt and buildup without stripping the scalp's natural oils, leaving your scalp feeling refreshed and revitalized.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoothing Formula:\u003c\/strong\u003e Contains a blend of natural ingredients, including tea tree oil, olive oil, and shea butter, to soothe and comfort the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing:\u003c\/strong\u003e Effectively removes dirt, oil, and product buildup without stripping the scalp of its natural oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrating:\u003c\/strong\u003e Provides targeted hydration to alleviate scalp dryness and discomfort, leaving the scalp feeling moisturized and refreshed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infuses the scalp with essential nutrients, promoting scalp health and strong, resilient hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate-Free:\u003c\/strong\u003e Formulated without sulfates, which can be drying and irritating to the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIdeal for All Hair Types:\u003c\/strong\u003e Suitable for all hair types, including curly, coily, and straight hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry, Itchy Scalp:\u003c\/strong\u003e Perfect for those experiencing scalp dryness, itchiness, and discomfort.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing:\u003c\/strong\u003e Ideal for those seeking a gentle yet effective cleansing conditioner for regular use.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eScalp Hydration:\u003c\/strong\u003e Effective in providing targeted hydration and comfort to the scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eWet Hair:\u003c\/strong\u003e Thoroughly wet your hair with warm water.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Co-Wash:\u003c\/strong\u003e Apply a generous amount of the Dry \u0026amp; Itchy Scalp Care Co-Wash to your scalp and hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMassage In:\u003c\/strong\u003e Use your fingertips to massage the co-wash into your scalp, working up a gentle lather.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangle:\u003c\/strong\u003e Use a wide-tooth comb or your fingers to detangle your hair and distribute the co-wash evenly.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLeave In:\u003c\/strong\u003e Leave the co-wash in for a few minutes to allow the nourishing ingredients to penetrate.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse Thoroughly:\u003c\/strong\u003e Rinse the co-wash out of your hair with warm water, ensuring all product is washed away.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFollow with Conditioner:\u003c\/strong\u003e For additional hydration and scalp care, follow up with the Dry \u0026amp; Itchy Scalp Care Conditioner.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoothes Scalp:\u003c\/strong\u003e Contains soothing ingredients like tea tree oil, olive oil, and shea butter to calm and comfort the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing:\u003c\/strong\u003e Effectively removes dirt and buildup without stripping the scalp of its natural oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrates and Nourishes:\u003c\/strong\u003e Provides targeted hydration and nourishment to alleviate scalp dryness and discomfort.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePromotes Scalp Health:\u003c\/strong\u003e Infuses the scalp with essential nutrients, promoting scalp health and strong, resilient hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate-Free Formula:\u003c\/strong\u003e Gentle on the scalp and hair, suitable for regular use without causing dryness or irritation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIdeal for All Hair Types:\u003c\/strong\u003e Suitable for all hair types, providing relief and comfort for dry and itchy scalps while promoting overall scalp health.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189711946070,"sku":"AIM-CON-5330","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9600.jpg?v=1698863945"},{"product_id":"as-i-am-dry-itchy-scalp-care-oil","title":"As I Am Dry \u0026 Itchy Scalp Care Dandruff Treatment with Olive \u0026 Tea Tree Oil 120ml\/4oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Dry \u0026amp; Itchy Scalp Care Oil - 4 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eSoothe and Comfort Your Scalp\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eExperience soothing relief for your dry, itchy scalp with \u003cstrong\u003eAs I Am Dry \u0026amp; Itchy Scalp Care Oil\u003c\/strong\u003e. Formulated with a blend of nourishing oils and botanical extracts, this lightweight oil provides targeted hydration and comfort to help alleviate scalp dryness and irritation. With regular use, it leaves your scalp feeling calm, moisturized, and rejuvenated.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoothing Formula:\u003c\/strong\u003e Contains a blend of natural oils and botanical extracts, including tea tree oil, olive oil, and peppermint oil, to soothe and comfort the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrating:\u003c\/strong\u003e Provides targeted hydration to alleviate scalp dryness and discomfort, leaving the scalp feeling moisturized and refreshed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCalming:\u003c\/strong\u003e Helps to reduce itchiness and irritation, promoting a more comfortable scalp environment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infuses the scalp with essential nutrients, promoting scalp health and strong, resilient hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy Application:\u003c\/strong\u003e Comes in a convenient dropper bottle for easy and precise application to the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIdeal for All Hair Types:\u003c\/strong\u003e Suitable for all hair types, including curly, coily, and straight hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry, Itchy Scalp:\u003c\/strong\u003e Perfect for those experiencing scalp dryness, itchiness, and discomfort.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eScalp Hydration:\u003c\/strong\u003e Effective in providing targeted hydration and comfort to the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eScalp Health:\u003c\/strong\u003e Ideal for those seeking to promote scalp health and alleviate scalp irritation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eSection Hair:\u003c\/strong\u003e Divide your hair into sections to expose the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Oil:\u003c\/strong\u003e Using the dropper, apply the Dry \u0026amp; Itchy Scalp Care Oil directly to the scalp in small drops.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMassage In:\u003c\/strong\u003e Use your fingertips to massage the oil into the scalp, focusing on areas that need extra hydration and comfort.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLeave In:\u003c\/strong\u003e Leave the oil in for at least 30 minutes or overnight to allow the nourishing ingredients to penetrate.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShampoo Out:\u003c\/strong\u003e Shampoo your hair as usual to remove the oil and any residue from the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUse as Needed:\u003c\/strong\u003e Use the oil as needed to provide relief and comfort to your scalp, especially during flare-ups of dryness and itchiness.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoothes Scalp:\u003c\/strong\u003e Contains soothing ingredients like tea tree oil, olive oil, and peppermint oil to calm and comfort the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrates and Nourishes:\u003c\/strong\u003e Provides targeted hydration and nourishment to alleviate scalp dryness and discomfort.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Itchiness:\u003c\/strong\u003e Helps to reduce itchiness and irritation, promoting a more comfortable scalp environment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePromotes Scalp Health:\u003c\/strong\u003e Infuses the scalp with essential nutrients, promoting scalp health and strong, resilient hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy Application:\u003c\/strong\u003e Comes in a convenient dropper bottle for easy and precise application to the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIdeal for All Hair Types:\u003c\/strong\u003e Suitable for all hair types, providing relief and comfort for dry and itchy scalps while promoting overall scalp health.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189732917590,"sku":"","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9602.jpg?v=1698864267"},{"product_id":"as-i-am-long-luxe-enhancing-smoothie","title":"As I Am Long \u0026 Luxe Enhancing Smoothie for Length Retention \u0026 Moisture 454g\/16oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Long \u0026amp; Luxe Enhancing Smoothie - 16 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eRevitalize and Nourish Your Curls for Length Retention\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eExperience the ultimate nourishment for your curls with \u003cstrong\u003eAs I Am Long \u0026amp; Luxe Enhancing Smoothie\u003c\/strong\u003e. Formulated with an enriching blend of pomegranate and passion fruit extracts, this creamy smoothie deeply moisturizes and strengthens your hair for maximum length retention. Whether you're transitioning to natural hair or maintaining your curls, this smoothie is your go-to solution for soft, defined, and healthy-looking curls.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Formula:\u003c\/strong\u003e Enriched with pomegranate and passion fruit extracts to deeply moisturize and strengthen your curls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLength Retention:\u003c\/strong\u003e Helps to prevent breakage and promote length retention for healthier, longer hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDefines Curls:\u003c\/strong\u003e Provides definition and enhances the natural curl pattern, leaving hair soft, shiny, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Can be used as a leave-in conditioner, moisturizer, or styling cream for various hairstyles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Hair Types:\u003c\/strong\u003e Ideal for natural, transitioning, and relaxed hair types.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLength Retention:\u003c\/strong\u003e Perfect for those looking to retain length and prevent breakage for longer, healthier hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisture and Nourishment:\u003c\/strong\u003e Ideal for dry, thirsty hair in need of deep hydration and nourishment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDefined Curls:\u003c\/strong\u003e Suitable for those seeking definition and enhancement of their natural curl pattern.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply to Wet or Dry Hair:\u003c\/strong\u003e Apply a generous amount of Long \u0026amp; Luxe Enhancing Smoothie to wet or dry hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDistribute Evenly:\u003c\/strong\u003e Smooth the smoothie through your hair from roots to ends, ensuring even distribution.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using heat styling tools.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLeave-In Treatment:\u003c\/strong\u003e For deeper conditioning, leave the smoothie in your hair and allow it to air dry or style as desired.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefresh as Needed:\u003c\/strong\u003e Use the smoothie as a daily moisturizer or as needed to refresh and revive your curls throughout the week.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Formula:\u003c\/strong\u003e Enriched with pomegranate and passion fruit extracts to deeply moisturize and strengthen your curls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLength Retention:\u003c\/strong\u003e Helps to prevent breakage and promote length retention for healthier, longer hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDefines Curls:\u003c\/strong\u003e Provides definition and enhances the natural curl pattern, leaving hair soft, shiny, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Can be used as a leave-in conditioner, moisturizer, or styling cream for various hairstyles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Hair Types:\u003c\/strong\u003e Ideal for natural, transitioning, and relaxed hair types.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189744615766,"sku":"AIM-STY-5088","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9626.jpg?v=1768046326"},{"product_id":"as-i-am-long-luxe-scalp-serum","title":"As I Am Long \u0026 Luxe Scalp Serum for Growth \u0026 Scalp Care  60ml\/2oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eDescription\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-description\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003e\u003cspan\u003eAchieve longer, stronger locks with \u003c\/span\u003e\u003cstrong\u003e\u003cb\u003eAs I Am Long and Luxe Scalp Serum\u003c\/b\u003e\u003c\/strong\u003e\u003cspan\u003e; a fortifying and revitalizing treatment that rejuvenates the scalp to promote healthier hair follicles. Harnessing the powers of Biotin, Pomegranate and Hydrolysed Lupine Protein, the deeply nourishing formula moisturizes a dry scalp for long-lasting comfort.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eIncrease in Scalp Moisture by 61%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eHelps removes Flakes and product build-up\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003e80% Reduction in breakage when used with the Long \u0026amp; Luxe Shampoo and Conditioner\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eImproves Hair Strength by 7%\u003c\/strong\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eBenefits\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-1\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cul\u003e\n\u003cli\u003eIncrease scalp moisture by 61%\u003c\/li\u003e\n\u003cli\u003eHelps remove flakes and product build up\u003c\/li\u003e\n\u003cli\u003eReduces breakage when used with the Long \u0026amp; Luxe Shampoo and Conditioner\u003c\/li\u003e\n\u003cli\u003eImproves the strength of hair by 7%\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eIngredients\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-2\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003eAqua\/Water\/Eau, Glycerin, AloeBarbadensis Leaf Juice*, Punica Granatum Fruit Juice*,Phytosterols, Polysorbate 80, Cetearyl Alcohol, CucurbitaPepo (Pumpkin) Seed Oil, Punica Granatum Seed Oil*,Nigella Sativa Seed Oil, Passiflora Edulis Fruit Juice,Hydrolyzed Lupine Protein, Niacinamide, Betaine,Keratin, Hydrolyzed Keratin, Caffeine, Biotin, SerenoaSerrulata Fruit Extract, Butyrospermum Parkii (Shea)Butter*, Elaeis Guineensis (Palm) Butter*, SimmondsiaChinensis (Jojoba) Seed Oil*, Trifolium Pratense (Clover)Flower Extract, Equisetum Arvense Extract, Avena Sativa(Oat) Kernel Oil, Urtica Dioica (Nettle) Extract, ColaAcuminata Seed Extract, Piroctone Olamine, DicetylPhosphate, Ceteth-10 Phosphate, Fragrance\/Parfum,Sodium Benzoate, Ethylhexylglycerin, Beta Vulgaris (Beet)Root Extract, Acacia Senegal Gum, Maltodextrin, Silica,Citric Acid, Caprylyl Glycol, Phenoxyethanol, Red 33\/CI17200, Benzyl Benzoate, Citral, Limonene, Linalool.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eHow To Use\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-3\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003eUsing dropper, disperse 1ml of serum on affected areas. Use twice daily for best results.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189746778454,"sku":"AIM-OIL-5057","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9621.jpg?v=1768046303"},{"product_id":"as-i-am-long-luxe-growash","title":"As I Am Long \u0026 Luxe GroWash Cleansing Conditioner  454g\/16oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Long \u0026amp; Luxe Growash - 16 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eNourish and Strengthen Your Hair for Length Retention\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIntroducing \u003cstrong\u003eAs I Am Long \u0026amp; Luxe Growash\u003c\/strong\u003e, your go-to solution for promoting healthy hair growth and length retention. Formulated with a blend of pomegranate and passion fruit extracts, this sulfate-free cleanser gently removes buildup while nourishing and strengthening your hair from root to tip. Say goodbye to dry, brittle hair and hello to longer, stronger locks with As I Am Long \u0026amp; Luxe Growash.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Formula:\u003c\/strong\u003e Enriched with pomegranate and passion fruit extracts to nourish and strengthen your hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate-Free Cleansing:\u003c\/strong\u003e Gently removes buildup and impurities without stripping the hair of its natural oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePromotes Hair Growth:\u003c\/strong\u003e Helps to promote healthy hair growth and length retention for longer, stronger locks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisturizes and Conditions:\u003c\/strong\u003e Leaves hair feeling soft, smooth, and hydrated after each use.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Hair Types:\u003c\/strong\u003e Ideal for natural, transitioning, and relaxed hair types.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePromoting Hair Growth:\u003c\/strong\u003e Perfect for those looking to promote healthy hair growth and length retention.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing:\u003c\/strong\u003e Ideal for those with sensitive scalps or anyone looking for a sulfate-free cleansing option.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing and Strengthening:\u003c\/strong\u003e Suitable for those with dry, brittle hair in need of nourishment and strength.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eWet Hair:\u003c\/strong\u003e Thoroughly wet your hair with warm water.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Growash:\u003c\/strong\u003e Apply a generous amount of Long \u0026amp; Luxe Growash to your palms and distribute evenly through your hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMassage In:\u003c\/strong\u003e Use your fingertips to massage the Growash into your scalp and hair, working up a rich lather.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse Thoroughly:\u003c\/strong\u003e Rinse the Growash out of your hair with warm water, ensuring all product is washed away.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFollow with Conditioner:\u003c\/strong\u003e For best results, follow up with your favorite conditioner from the As I Am range.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Formula:\u003c\/strong\u003e Enriched with pomegranate and passion fruit extracts to nourish and strengthen your hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate-Free Cleansing:\u003c\/strong\u003e Gently removes buildup and impurities without stripping the hair of its natural oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePromotes Hair Growth:\u003c\/strong\u003e Helps to promote healthy hair growth and length retention for longer, stronger locks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisturizes and Conditions:\u003c\/strong\u003e Leaves hair feeling soft, smooth, and hydrated after each use.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Hair Types:\u003c\/strong\u003e Ideal for natural, transitioning, and relaxed hair types.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189748613462,"sku":"AIM-CON-5040","price":9.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9612.jpg?v=1768046285"},{"product_id":"as-i-am-long-luxe-conditioner","title":"As I Am Long \u0026 Luxe Conditioner for Length Retention \u0026 Moisture  355ml\/12oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eDescription\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-description\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eEffortlessly detangle curly or coiled hair types with the \u003c\/span\u003eLong and Luxe Conditione\u003cspan data-mce-fragment=\"1\"\u003er from \u003c\/span\u003eAs I Am\u003cspan data-mce-fragment=\"1\"\u003e. Infused with a host of beneficial ingredients, including Pomegranate, Passion Fruit and Hydrolysed Lupine Protein, the ultra-hydrating formula restores softness, moisture and shine, whilst rejuvenating the hair and scalp to help promote healthy hair growth. Achieve stronger, longer locks with a salon-worthy finish.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eEase of Combing Improved by 50%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eReduces Hair Breakage by 60%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eImproves Scalp Moisturization by 50%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eHair Moisture levels increase by 9% after One Wash\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eBenefits\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-1\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cul\u003e\n\u003cli\u003eSpreads easily throughout hair\u003c\/li\u003e\n\u003cli\u003eGently cleanses hair and scalp\u003c\/li\u003e\n\u003cli\u003eMaintains moisture, adds more moisture and helps hair retain moisture until your next cleanse.\u003c\/li\u003e\n\u003cli\u003eMakes detangling a breeze.\u003c\/li\u003e\n\u003cli\u003eEases combing by 55%.\u003c\/li\u003e\n\u003cli\u003eRinses easily from hair.\u003c\/li\u003e\n\u003cli\u003eHelps promote a healthy environment for hair growth\u003c\/li\u003e\n\u003cli\u003eGentle enough for daily use.\u003c\/li\u003e\n\u003cli\u003eSafe for color-treated hair\u003c\/li\u003e\n\u003cli\u003eNo Harmful or Harsh Ingredients – No Sulfates. No Parabens. No Phthalates.\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eIngredients\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-2\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003eAqua\/Water\/Eau, Punica Granatum Fruit Juice, Glycerin, Cetearyl Alcohol,Cetyl Alcohol, Behentrimonium Chloride, Passiora Edulis Fruit Juice, Hydrolyzed LupineProtein, Betaine, Punica Granatum Seed Oil, Linum Usitatissimum (Linseed) Seed Extract,Cocos Nucifera (Coconut) Oil, Niacinamide, Phytosterols, Keratin, Hydrolyzed Keratin,Caffeine, Biotin, Serenoa Serrulata Fruit Extract, Trifolium Pratense (Clover) Flower Extract,Equisetum Hiemale Extract, Urtica Dioica (Nettle) Extract, Cola Acuminata Seed Extract,Tocopheryl Acetate, Piroctone Olamine, Fragrance\/Parfum, Sodium Benzoate, DipropyleneGlycol, Quaternium-80, Propanediol, Ethylhexylglycerin, Stearamidopropyl Dimethylamine,Polyquaternium-37, Propylene Glycol Dicaprylate\/Dicaprate, PPG-1 Trideceth-6,Phenoxyethanol, Caprylyl Glycol, Polyacrylamide, Citric Acid, Maltodextrin, BenzylBenzoate, Limonene, Beetroot Red, Linalool, Red 33\/CI 17200.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eHow To Use\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-3\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003e• Wet hair thoroughly\u003cbr\u003e\u003cbr\u003e• Rub a liberal amount within palms and distribute throughout hair\u003cbr\u003e\u003cbr\u003e• Work product through hair and massage scalp with fingertips as you would a conventional shampoo\u003cbr\u003e\u003cbr\u003e• Carefully detangle hair with a wide-tooth comb\u003cbr\u003e\u003cbr\u003e• Rinse well\u003cbr\u003e\u003cbr\u003e• Repeat only if necessary to remove excessive product build up or for further scalp cleansing.\u003cbr\u003e\u003cbr\u003e• Follow with conditioning. Use either As I AmHydration ElationIntensive Conditioning Treatment or As I AmLeave-In Conditioner.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eTips:\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e• Make sure to detangle completely during either the shampoo step or the conditioning step, while the hair is soaking wet and saturated with the product you are using. Detangle with a wide toothed comb or, if you prefer, a paddle brush. Only after detangling should you proceed to the final rinse.\u003cbr\u003e\u003cbr\u003e• While shampooing, keep hair in a smooth downward alignment as you lather. Doing otherwise, (bunching, scrubbing, vigorous scrunching, etc.), may cause extensive tangling.\u003cbr\u003e\u003cbr\u003e• See more specifics in the Styling Tips section on this subject.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189758509398,"sku":"AIM-CON-5026","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9609.jpg?v=1768046221"},{"product_id":"as-i-am-long-luxe-shampoo","title":"As I Am Long \u0026 Luxe Shampoo for Length Retention \u0026 Strength 355ml\/12oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eDescription\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-description\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eTreat naturally curly or coiled hair types to the \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eLong and Luxe Strengthening Shampoo\u003c\/b\u003e\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e from \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eAs I Am\u003c\/b\u003e\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e. Harnessing the powers of Pomegranate, Passion Fruit and Certified Organic Aloe Vera, the lightweight formula gently cleanses the hair and scalp, whilst promoting longer, stronger locks to leave strands fortified from root to tip. Helps to minimise tangling and combing damage for easier styling.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e10% Improvement in Tensile Strength\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003e47% reduction in Breakage after One Use\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eEase of Combing improves by 17% after One Wash\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eBenefits\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-1\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cul\u003e\n\u003cli\u003eIncludes Aloe Vera, Biotin, Pomegranate and Passion Fruit\u003c\/li\u003e\n\u003cli\u003eCleanses hair and scalp gently and adds moisture.\u003c\/li\u003e\n\u003cli\u003eRemoves flakes and product build-up\u003c\/li\u003e\n\u003cli\u003eReduces tangles and combing damage.\u003c\/li\u003e\n\u003cli\u003eStrengthens hair for longer hair lengths.\u003c\/li\u003e\n\u003cli\u003eImproves tensile strength by 10%\u003c\/li\u003e\n\u003cli\u003eReduces breakage by 47% after one use\u003c\/li\u003e\n\u003cli\u003eEase of combing improves by 17%\u003cbr\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eIngredients\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-2\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003eAqua\/Water\/Eau, Aloe Barbadensis Leaf Juice*, Disodium Cocoamphodipropionate,Trideceth-7 Carboxylic Acid, Disodium Laureth Sulfosuccinate, Cocamide MIPA, Polysorbate 20, PunicaGranatum Fruit Juice*, Glycerin, Passiora Edulis Fruit Juice, Hydrolyzed Lupine Protein, Serenoa SerrulataFruit Extract, Linum Usitatissimum (Linseed) Seed Extract*, Melia Azadirachta Leaf Extract, GlycyrrhizaGlabra (Licorice) Root Extract, Camellia Sinensis Leaf Extract, Betaine, Royal Jelly, Niacinamide,Phytosterols, Caffeine, Biotin, Trifolium Pratense (Clover) Flower Extract, Equisetum Arvense Extract, UrticaDioica (Nettle) Extract, Cola Acuminata Seed Extract, Piroctone Olamine, Hydroxypropyl Methylcellulose,Maltodextrin, Acacia Senegal Gum, Polyquaternium-7, Polyquaternium-10, Phenoxyethanol, CaprylylGlycol, Citric Acid, Fragrance\/Parfum, Beta Vulgaris (Beet) Root Extract, Sodium Benzoate, Ethylhexylglyc-erin, Tetrasodium EDTA, Ceteareth-60 Myristyl Glycol, Silica, Red 33\/CI 17200, Polyacrylamide, BenzylBenzoate, Limonene, Linalool.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eHow To Use\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-3\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003e• Rub ample amount of shampoo between palms and gently lather through wet hair.\u003c\/p\u003e\n\u003cp\u003e• Massage hair and scalp, leave on for five minutes and rinse thoroughly.\u003c\/p\u003e\n\u003cp\u003e• Repeat if necessary.\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47189763064150,"sku":"AIM-SHO-5019","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9606.jpg?v=1768046245"},{"product_id":"as-i-am-rosemary-water","title":"As I Am Rosemary Water for Scalp Refresh \u0026 Hydration  475 ml\/16oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Rosemary Water - 12 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eRevitalize Your Hair and Scalp with Natural Refreshment\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eExperience the invigorating benefits of \u003cstrong\u003eAs I Am Rosemary Water\u003c\/strong\u003e. This revitalizing mist is formulated with pure rosemary extract to refresh, hydrate, and stimulate your hair and scalp. With its natural properties, rosemary water helps to revitalize dull hair, promote healthy hair growth, and soothe the scalp. Incorporate this versatile product into your hair care routine for a refreshing boost of hydration and nourishment.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePure Rosemary Extract:\u003c\/strong\u003e Formulated with pure rosemary extract, known for its refreshing and revitalizing properties.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrating Mist:\u003c\/strong\u003e Provides a burst of hydration to thirsty hair and scalp, leaving them feeling refreshed and revitalized.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStimulates Scalp:\u003c\/strong\u003e Helps to stimulate blood circulation in the scalp, promoting healthy hair growth and scalp health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefreshes Hair:\u003c\/strong\u003e Revitalizes dull, lifeless hair, leaving it feeling soft, smooth, and rejuvenated.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Can be used as a daily refresher, scalp treatment, or as part of your regular hair care routine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConvenient Size:\u003c\/strong\u003e Generous 12 oz size ensures you have plenty of product for multiple uses.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll Hair Types:\u003c\/strong\u003e Suitable for all hair types and textures, from straight to curly, providing hydration and revitalization.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry, Dull Hair:\u003c\/strong\u003e Perfect for those with dry, dull hair in need of hydration and refreshment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePromoting Hair Growth:\u003c\/strong\u003e Ideal for those looking to stimulate hair growth and improve scalp health.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eShake Well:\u003c\/strong\u003e Before each use, shake the bottle of Rosemary Water well to ensure the ingredients are evenly distributed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpray Onto Hair and Scalp:\u003c\/strong\u003e Hold the bottle approximately 6-8 inches away from your hair and scalp. Spray the Rosemary Water evenly over your hair and scalp, focusing on areas that need refreshment or hydration.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMassage In:\u003c\/strong\u003e Use your fingertips to massage the Rosemary Water into your scalp, promoting circulation and absorption.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using heat styling tools. The Rosemary Water can also be used as a final touch to refresh and revitalize your hairstyle throughout the day.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePure Rosemary Extract:\u003c\/strong\u003e Formulated with pure rosemary extract, known for its refreshing and revitalizing properties.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrating Mist:\u003c\/strong\u003e Provides a burst of hydration to thirsty hair and scalp, leaving them feeling refreshed and revitalized.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStimulates Scalp:\u003c\/strong\u003e Helps to stimulate blood circulation in the scalp, promoting healthy hair growth and scalp health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefreshes Hair:\u003c\/strong\u003e Revitalizes dull, lifeless hair, leaving it feeling soft, smooth, and rejuvenated.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Can be used as a daily refresher, scalp treatment, or as part of your regular hair care routine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConvenient Size:\u003c\/strong\u003e Generous 12 oz size ensures you have plenty of product for multiple uses.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":47340508479830,"sku":"AIM-STY-5582","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_8412.webp?v=1766269198"},{"product_id":"as-i-am-dry-itchy-scalp-care-shampoo-conditioner-for-dry-hair-twin-2-x-355ml","title":"As I Am Dry \u0026 Itchy Scalp Care Shampoo \u0026 Conditioner for Dry Hair Twin 2 x 355ml\/12oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":48930281521494,"sku":"","price":18.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/dry-itchy-scalp-care-shampoo-conditioner-for-dry-hair-twin-2-x-355ml-p30834-81375_image.jpg?v=1727799174"},{"product_id":"as-i-am-rice-water-micellar-shampoo-conditioner-with-black-rice-water-biotin-ceramide-twin-for-all-hair-types-2-x-237ml","title":"As I Am Rice Water Micellar Shampoo \u0026 Conditioner with Black Rice Water, Biotin \u0026 Ceramide Twin for All Hair Types 2 x 237ml\/8oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":48930299642198,"sku":"","price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/as-i-am-rice-water-micellar-shampoo-conditioner-with-black-rice-water-biotin-ceramide-twin-for-all-hair-types-2-x-237ml-p35726-108340_image.jpg?v=1727799341"},{"product_id":"as-i-am-rice-water-spray-16-oz","title":"As I Am Rice Water Spray for Strength \u0026 Length Retention 473ml\/16oz (Pack 2)","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":48930667266390,"sku":"","price":24.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/ASIAMRICEWATERSPRAY16OZ_9bff5493-22e5-4579-a3bd-2f1bdbf4104e.jpg?v=1727803537"},{"product_id":"as-i-am-long-luxe-coily-and-curly-shampoo-12-oz-groyogurt-8-oz-smoothie-16oz","title":"As I Am Long \u0026 Luxe Coily \u0026 Curly Hair Bundle – Shampoo 355ml\/12oz, GroYogurt 237ml\/8oz, Smoothie 454g\/16oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":48931840065878,"sku":"","price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/ASIAMLONGLUXE2.png?v=1727818198"},{"product_id":"as-i-am-dry-itchy-scalp-care-shampoo-conditioner-three-2-x355ml-and-cowash-16-oz","title":"As I Am Scalp Care Set – 2 Shampoo \u0026 Conditioner Bottles 355ml\/12oz + 454g\/16oz CoWash","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":48933535678806,"sku":"","price":28.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/asiamdrtanditchy.png?v=1727856115"},{"product_id":"as-i-am-rosemary-hair-wax-stick","title":"As I Am  Rosemary Hair Wax Stick 75g\/2.6oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":51916918161750,"sku":null,"price":7.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/Rosemary_Wax_Stick_Front-copy.jpg?v=1763718726"},{"product_id":"as-i-am-coconut-cowash-227g","title":"As I Am Coconut Cowash 227g\/8oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52176656761174,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/ASIAMCOCONUTCOWASH.png?v=1767096854"},{"product_id":"as-i-am-twist-defining-cream-227g","title":"As I am twist defining cream 227g\/8oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52176684089686,"sku":null,"price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/AIATwistDefiningCream8Ozfront2_jpg_webp.jpg?v=1767097170"},{"product_id":"as-i-am-hydration-elation-8oz","title":"As I Am Hydration Elation 227g\/8oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52176701522262,"sku":null,"price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/AIAHydrationElationFront_jpg_webp.jpg?v=1767097359"},{"product_id":"as-i-am-temporary-curl-color-emerald-green-182g","title":"As I Am Temporary Curl Color Emerald Green 182g\/6oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52574379868502,"sku":"ASC-COR-5781","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_3631_90c0de51-96bb-4e55-8f2c-3b6cef3c1df4.webp?v=1770803756"},{"product_id":"as-i-am-temporary-curl-color-hot-red-182g","title":"As I Am Temporary Curl Color Hot Red 182g\/6oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52574401331542,"sku":"ASC-COR-5736","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_3632_d3050486-9a44-49b6-9478-5d2399eb2a3f.webp?v=1770803922"},{"product_id":"as-i-am-temporary-curl-color-passion-purrple-182g","title":"As I Am Temporary Curl Color Passion Purple 182g\/6oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52574433739094,"sku":"ASC-COR-5774","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_3634_ca80cc11-9413-40ad-a90e-56fe49191ddf.webp?v=1770804096"},{"product_id":"as-i-am-temporary-curl-color-passion-purple-182g","title":"As I Am Temporary Curl Color Sassy Silver 182g\/6oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52574455595350,"sku":"ASC-COR-5767","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_3633_aba0957e-0e8a-4e9e-8557-608280d70fde.webp?v=1770804314"},{"product_id":"as-i-am-temporary-curl-color-bold-gold-182g","title":"As I Am Temporary Curl Color Bold Gold  182g\/6oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52574493933910,"sku":"ASC-COR-5750","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/CCBoldGoldFront-transformed_1024x1024_png_aa16b788-2e5c-4d1e-95db-4c0970875e33.webp?v=1770804489"},{"product_id":"as-i-am-doublebutter-cream-454g","title":"AS I AM DoubleButter Cream 454g\/16oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52574651515222,"sku":null,"price":21.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/prd-front-mp-00075238-600x600.jpg?v=1770805072"},{"product_id":"as-i-am-coconut-cowash-85g","title":"As I Am Coconut Cowash 85g\/3oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52574703190358,"sku":null,"price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/as-i-am-products-760x760-coconut-cowash-3oz_jpg_b4d737e8-443e-4c41-b285-c565d5343e8a.webp?v=1770805373"},{"product_id":"as-i-am-curling-jelly-85g","title":"As I Am Curling Jelly 85g\/3oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52574917165398,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/CurlingJelly3oztube-Front_jpg_3dcadd35-2e09-49e5-b55c-116e8840da55.webp?v=1770805697"},{"product_id":"as-i-am-cocoshea-whip-227g","title":"As I Am Cocoshea Whip 227g\/8oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52817071079766,"sku":"AS-CON-2189","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/AIACocoSheaWhipFront.webp?v=1773414805"},{"product_id":"as-i-am-curl-colour-copper-temporary-colour-182g","title":"As I Am Curl Colour Copper Temporary Colour 182g\/6oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52818335564118,"sku":"AS-COR-5002","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/ASI0051_jpg.webp?v=1773419073"},{"product_id":"as-i-am-temporary-curl-color-lilac-182g","title":"As I Am Temporary Curl Color Lilac 182g\/6oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52818460344662,"sku":"AS-COR-5170","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/web-ea-AsIAm_r1_04P_5535-wonmcgo81n_1x1_79009dbb-daf7-47ab-8324-7ec9a0af87fd.webp?v=1773419481"},{"product_id":"as-i-am-temporary-curl-color-minty-mermaid-182g","title":"As I Am Temporary Curl Color Minty Mermaid 182g\/6oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52818539118934,"sku":"AS-COR-5101","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/010inbzf78ceuadkzzsp5gxod373.webp?v=1773419696"},{"product_id":"as-i-am-temporary-curl-color-jade-green-182g","title":"As I Am Temporary Curl Color Jade Green 182g\/6oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52818612093270,"sku":"AS-COR-5194","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/web-ec-AsIAm_r1_04P_5548-wm1mcoxdpj_1x1_61121567-e0b9-4b22-9c1c-a066c5525a5c.webp?v=1773420073"},{"product_id":"as-i-am-temporary-curl-color-flamingo-pink-182g","title":"As I Am Temporary Curl Color Flamingo Pink 182g\/6oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52818650661206,"sku":"AS-COR-5132","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/CCFlamingoPinkFront.webp?v=1773421385"},{"product_id":"as-i-am-temporary-curl-color-rose-gold-182g","title":"As I Am Temporary Curl Color Rose Gold 182g\/6oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52818713182550,"sku":"AS-COR-5118","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/x09yxe4scvo4ned8ejrq4rslj8aq_36d097d6-7e6f-47e5-8c39-84af9a3e4964.webp?v=1773420474"},{"product_id":"as-i-am-bond-leave-in-conditioner-237ml","title":"As I Am Bond Leave In Conditioner 237ml\/8oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52819546374486,"sku":null,"price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9797.jpg?v=1773432916"},{"product_id":"as-i-am-bond-shampoo-237ml","title":"As I Am Bond Shampoo 237ml\/8oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52819560694102,"sku":null,"price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9810.jpg?v=1773433095"},{"product_id":"as-i-am-bond-repair-oil-60ml","title":"As I Am Bond Repair Oil 60ml\/2oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52819574751574,"sku":null,"price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9815_226f7250-c28b-4f62-9cff-9d2957fe74d5.jpg?v=1773433148"},{"product_id":"as-i-am-bond-conditioner-237ml","title":"As I Am Bond Conditioner 237ml\/8oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52819591299414,"sku":null,"price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9806_ee42b19f-e76e-4168-97f5-ab009bfaeacb.jpg?v=1773433038"},{"product_id":"as-i-am-bond-moisturising-mask-237ml","title":"As I Am Bond Moisturising Mask 237g\/8oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52819607552342,"sku":null,"price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9801.jpg?v=1773432981"},{"product_id":"as-i-am-bond-water-473ml","title":"As I Am Bond Water 473ml\/16oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":52819619184982,"sku":null,"price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/IMG_9819_b1233a95-bda4-4d14-b5e2-f51ffc0e9745.jpg?v=1773433210"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/collections\/IMG_9625_jpg.webp?v=1711950562","url":"https:\/\/shabacosmetics.com\/collections\/as-i-am-bestsellers.oembed?page=2","provider":"Shaba Cosmetics","version":"1.0","type":"link"}